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包裝設計 | BMW MOTORRAD 2025年的會員限定禮盒

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包裝設計|BMW MOTORRAD 2025年的會員限定禮盒

以霧黑作為核心語言, 將BMW Motorrad的
機械精神與騎士風格濃縮其中。
客製化結構盒型如同精準調校的引擎艙,
每一件物件皆有其專屬位置, 象徵騎士對細節的講究與掌控。

Matte black sets the tone,
capturing the mechanical DNA and rider ethos of BMW Motorrad.

A custom-engineered structure, reminiscent of a precision-tuned engine bay,
ensures every element is purposefully positioned —
embodying the rider’s mastery of detail and control.

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